Zillow Rental Manager: The Ultimate Guide for Landlords

Managing rental properties involves numerous tasks, from attracting tenants to collecting rent and maintaining the property. Zillow Rental Manager offers a comprehensive platform designed to simplify these responsibilities, making rental management more efficient and less stressful. This guide provides an in-depth look at how landlords and property managers can leverage Zillow Rental Manager’s features to streamline their operations, attract quality tenants, and maximize rental income.

Table of Contents

What Is Zillow Rental Manager?

Zillow Rental Manager is a powerful online platform designed to help landlords and property managers efficiently handle every aspect of rental property management. As part of Zillow’s suite of landlord tools, it offers features such as property listing, tenant screening, lease management, rent collection, and more. By consolidating these functions into a single user-friendly platform, Zillow Rental Manager reduces administrative burdens, enhances communication, and improves the overall rental experience—for landlords and tenants alike.

This platform is especially popular among Zillow landlords and property managers seeking a streamlined solution for managing multiple rental units. Its integration with Zillow’s vast rental network ensures your listings gain maximum exposure, attracting high-quality tenants.

Getting Started: Creating Your Landlord Account

To access Zillow Rental Manager’s full suite of features, you need to set up a dedicated landlord account. Here’s how:

  1. Sign Up for a Free Zillow Account: Begin by creating a standard Zillow account if you don’t already have one. During registration, specify your role as a landlord or property manager to access tailored tools.
  2. Log In to Your Landlord Dashboard: Once your account is active, log in via the Zillow landlord login portal. The dashboard, often called Zillow Rental Manager my properties or Zillow my rentals, serves as your central hub for managing listings, screening tenants, and overseeing lease agreements.
  3. Accessing Your Manager Account: From your dashboard, you can Zillow manage listings, review applications, send leases for electronic signing, and track rent payments—all in one place.

Listing Your Property: Tips for Creating Effective Rental Listings

A compelling listing is essential for attracting qualified tenants. Zillow Rental Manager simplifies this process with guided steps:

  • Add Basic Property Details: Start by entering the full address and selecting the property type (single-family home, apartment, room for rent, etc.). Include key features such as number of bedrooms and bathrooms.
  • Write a Clear, Descriptive Summary: Highlight unique features, recent upgrades, amenities, and the neighborhood’s appeal. Be honest and detailed to attract the right applicants.
  • Upload High-Quality Photos: Use clear, well-lit images in JPG, GIF, PNG, TIF, or BMP formats. For best results, ensure photos are under 10MB with minimum dimensions of 330×220 pixels. Photos significantly improve your listing’s visibility and appeal.
  • Set Tour Availability: Easily schedule and display available times for prospective tenants to view your property directly through the platform.
  • Verify Contact Information: To prevent fraudulent listings, Zillow requires verification of your contact phone number, helping maintain a trustworthy rental marketplace.
  • Choose Your Listing Type and Cost: Listing a rental is free as of May 2022. For increased visibility, you can opt for a Premium listing at a one-time fee of $29.99 for up to 90 days. Premium listings appear higher in search results but do not auto-renew, giving you full control over your advertising budget.

Tenant Applications & Screening Made Simple

Finding responsible tenants is easier with Zillow Rental Manager’s integrated screening tools:

  • Rental Application: Applicants pay a one-time fee of $35, which grants them unlimited use of their application—including credit and background reports—for 30 days across participating properties.
  • Thorough Screening Reports: Landlords receive instant access to detailed reports from trusted providers like Experian (credit scores, credit history) and CIC (background checks, criminal records, sex offender registry). These reports help evaluate tenant suitability effectively.
  • Identity Verification: Landlords verify their own identity (using a soft pull of your Social Security Number) to comply with legal standards and improve trustworthiness—this process doesn’t impact your credit score.
  • Multiple Applicants: Each adult applicant, including co-applicants and guarantors, must submit an individual application and pay the fee separately.
  • Income Verification: Applicants can upload recent pay stubs, tax returns, or bank statements. These documents automatically expire after 60 days, ensuring privacy.
  • Fair Housing Compliance: Zillow encourages landlords to seek legal advice when using background checks, particularly criminal history, to remain compliant with fair housing laws.

Managing Leases Digitally

Say goodbye to paper leases with Zillow Rental Manager’s Zillow lease tools:

  • Create Custom Leases: Use the lease builder to generate location-specific, customizable lease agreements compliant with local laws, covering most residential leasing needs. It’s available in numerous states and many cities.
  • Upload Your Own Lease: Upload existing lease documents in PDF or Word format if preferred. Supports up to 10 documents, each under 100MB.
  • E-Signature Convenience: Leases can be electronically signed by tenants, co-landlords, and property owners. Signatures are legally binding under ESIGN and UETA laws. The signing process is sequential: all tenants must sign first, followed by any co-landlords, before the primary landlord can provide the final signature.
  • Lease Management: Drafts can be edited before signatures; once fully signed, leases are locked for editing. Signed copies are downloadable for your records.
  • Cost: Creating and signing leases through Zillow Rental Manager is free for both landlords and tenants, making it a cost-effective solution.

Easy Online Rent Collection

Streamline rent payments with Zillow Rental Manager’s integrated Zillow rent collection platform:

  • Setup and Invitations: Invite tenants to pay rent online via your Zillow manager account. They can choose from several payment methods:
  • ACH Bank Transfer (free)
  • Debit Card ($9.95 fee)
  • Credit Card (2.95% fee)
  • Processing Times: Funds typically arrive in your bank account within 3-5 business days. First payments may take longer (7-10 days).
  • Automatic Payments: Tenants can set up recurring autopayments, ensuring on-time rent every month.
  • Additional Charges
    You can request one-time payments for utilities, late fees, or other charges.
  • Tax Reporting: Stripe, Zillow’s payment partner, issues 1099-K forms based on IRS requirements. For the 2023 tax year, this applied if you received over $20,000 across more than 200 transactions. Tax laws and reporting thresholds can change, so it’s always best to consult a tax professional for guidance.
  • Unit Limitations: Currently, the rent collection feature supports up to 25 units, ideal for small to medium portfolios.
  • Security Measures: Zillow employs multiple security layers to protect your financial data, ensuring safe transactions.

Rent Reporting to Credit Bureaus

A notable benefit of using Zillow Rental Manager is the ability for tenants to build credit:

  • Positive Payment Reporting: On-time rent payments made through Zillow can be reported to Experian and Equifax, helping tenants improve their credit scores over time. Late payments are not reported negatively.
  • Cost: This service is free for both landlords and tenants when rent is collected via Zillow.
  • Benefits for Landlords: Offering rent reporting can attract responsible tenants and promote timely payments.

Additional Tools for Landlords

Beyond core features, Zillow Rental Manager offers valuable tools to enhance property management:

  • Maintenance Tracker: Log, track, and document repairs, upload photos, and record expenses—all kept private for landlords.
  • Property Condition Reports: In select states, generate move-in/move-out reports to document the property’s condition, helping prevent disputes.
  • Mobile App: Access your landlord account on the go with the Zillow landlord app for iOS and Android, enabling listing management, inquiry tracking, and more from anywhere.
  • Feed Integrations: Large property managers can connect with platforms like AppFolio, LeaseStar, or ResMan for automated listing syndication across Zillow’s rental network.

Building Your Landlord Reputation

While Zillow Rental Manager doesn’t feature a formal review system for landlords, providing excellent service—such as responsive communication, a transparent leasing process, and reliable rent collection—is key to building trust and a positive reputation. This can attract higher-quality tenants and foster long-term relationships through word-of-mouth and positive experiences.

Final Thoughts: Maximize Your Rental Success with Zillow

Zillow Rental Manager offers a comprehensive, easy-to-use platform tailored to modern landlords and property managers. From creating engaging listings and screening tenants to managing leases and collecting rent online, its integrated tools help streamline operations, reduce manual tasks, and improve tenant relations. Leveraging these features effectively can lead to a more profitable and hassle-free rental business.

Frequently Asked Questions

What is the cost to list a rental property on Zillow Rental Manager?

Listing your rental on Zillow Rental Manager is free. For increased visibility, you can purchase a Premium listing at $29.99 for up to 90 days, which does not auto-renew.

Are there fees for tenants submitting rental applications?

Yes, tenants pay a one-time fee of $35 per application. This fee grants them unlimited reuse of their application, including credit and background reports, across multiple properties for 30 days.

Can I edit a lease after it’s been signed?

No. Once fully signed and active, leases cannot be edited within Zillow Rental Manager. Changes require drafting a new agreement outside the platform.

How does rent reporting work?

When tenants pay rent on time via Zillow, their timely payments can be reported to Experian and Equifax, helping improve their credit scores. Late payments are not reported negatively.

What are the unit limitations for rent collection?

Currently, rent collection services support up to 25 units, making it suitable for small to medium-sized property portfolios.

Is commercial property management supported?

No. Zillow Rental Manager is exclusively for residential properties.

How do I contact support for Zillow Rental Manager?

Support can be accessed through the Zillow Help Center, or via email at [email protected] for applications, and [email protected] for lease-related inquiries.


By utilizing Zillow Rental Manager’s suite of tools, landlords can efficiently manage their rental properties, attract quality tenants, and optimize rental income—all within a trusted, user-friendly platform.